Market Research
Market structure, competitors, buyers, barriers and real commercial opportunities.
External Business Development
From idea to market.
From market to sales.
I help tech, AI and healthcare companies enter new markets, find the right buyers, build partnerships and turn commercial opportunities into sales.
External business development across Europe, the United States, Uzbekistan and selected CIS markets.
Market Research
GTM Strategy
Market Entry
Partnerships
Sales Execution
BD Setup
What I do
Senior external BD support without the need to build a full in-house business development team.
GTM Strategy
Ideal customer profile, positioning, value proposition, pricing, channels and launch priorities.
Market Entry
A practical route into a new country, segment or industry — from mapping to first conversations.
Partnerships
Strategic partners, distributors, design partners and enterprise relationships.
Sales Execution
Target accounts, outreach, meetings, follow-ups, proposals and pipeline development.
BD Setup
CRM logic, stages, playbooks, tools, KPIs and a repeatable business development process.
Where I help
I usually join when there is a concrete commercial problem to solve.
Idea → First SalesValidate the market and find the first real buyers.
Product, No SalesUnderstand what blocks commercial traction.
Growth StoppedRebuild the commercial approach when the old model slows down.
New Market / ProductCreate a practical launch and entry plan.
Need BD, Not a TeamAdd senior BD capacity without a full-time department.
Ways to work together
Start with one focused decision or add ongoing commercial leadership.
Expert Consultation
€250 / 60 min
A focused working session on one commercial challenge, with recommendations and clear next steps.
- Preparation based on your context
- 60-minute call
- Written next-step summary
Commercial Diagnostics
From €3,000
A structured review of the product, market, clinical scenario and sales model, ending in a practical 90-day plan.
- 2–3 working sessions
- Commercial gaps and priorities
- 90-day action plan
European GTM Project
From €6,000
A market-entry project covering segmentation, priority countries, buyers, partners, competition and pilot planning.
- Buyer, partner and distributor map
- Commercial impact of MDR and reimbursement
- Launch and pilot roadmap
Fractional Chief Business Officer
From €6,000/month + success fee
Ongoing senior leadership for partnerships, sales and market entry — embedded in your team 1–2 days per week.
- Commercial priorities and execution
- Pipeline and partnership leadership
- Founder and management-team support
Travel, external research and specialist services are calculated separately. Prices exclude VAT where applicable.
Selected results
Examples from AI, digital health and healthcare commercialization.
50+ solutions
AI diagnostics portfolio
Built and commercialized a portfolio spanning AI and digital-health solutions.
16 months
Clinical decision-support launch
Led the commercial path from planning to deployment in a private hospital network.
Acquired in 2024
AIVICENA digital-health venture
Led product and commercial development through acquisition by an Israeli buyer.
Founder-led practice
Built in real markets,
not in slides.
10+ yearsCommercial and business development experience across technology, AI and healthcare.
50+AI and digital-health solutions in a commercial portfolio.
Cross-functional teamsBuilt and led teams across commercial strategy, product, partnerships and sales.
Hands-onResearch, positioning, outreach, partnerships, pipeline and negotiations.
I work directly with founders and management teams. The goal is not to hand over a strategy deck — it is to turn a commercial decision into concrete market actions.
Start a conversation
Have a commercial challenge?
Tell me what you are trying to sell, where you want to grow or what is not working. Your message will open in WhatsApp so you can review it before sending.